Our weekly roundup of links we hope you’ll find interesting and useful.

From Follow the Reader, three excellent interviews with experts in marketing books on strategies, trends, and what authors can and should do to market and publicize themselves. There’s a lot of terrific insight and advice here, and it’s never too early (or too late!) to start thinking about these issues:
• Author Jeff VanderMeer talks from the writer’s perspective about sustaining creativity, and the benefits and traps of social media marketing.
• Book advertising experts from Verso Digital have advice for publishers and authors on getting exposure for books (check out Verso’s recent survey of book-buying behavior to learn more about who’s buying books and how to reach them)
• And a look at what one publishing house is doing to help support books and their writers.

Writer Kristine Kathryn Rusch with insight on role models for writers. This is just one of her great Freelancer’s Survival Guide posts.

YA is hot right now! Details and tips from agents at The Book Deal.

Here are two thoughtful, frank essays about the struggle and stubbornness and hope of being a writer (Hat tip to Gwenda for these links):
• Children’s/YA author Kathi Appelt
• Memoirist Dani Shapiro

And have some fun with this! (Thank you, Karina)

If you have a link of interest to writers that you’d like to see in a roundup, please email us or leave a comment.

Posted by: Kelley